Pantone Color of the Year 2020 is PANTONE 19-4052 Classic Blue and it's going to be everywhere!
Image source: Pantone
Pantone influences most industries with their color matching system, including (but not limited) the following:
Fashion and Apparel
Marketing and Advertising
Want to learn how to incorporate Classic Blue into your branding?
To learn more about Pantone's standards, history, and uses please visit https://www.pantone.com/about/about-pantone