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  • Writer's pictureJaime A. Zucker

2020 DNC & RNC Visual Identity

Check out how each political party is using logos, colors, graphics, and typography to identify their look and messaging for the 2020 race.


Inspiration:

Colors:

  • DNC:

    • Democratic Cyan

    • American Flag Blue

    • American Flag White

    • American Flag Red

    • Wisconsin Gold

  • RNC:

    • Blue

    • Red

    • Gold

Typography:

  • DNC

    • Neue Haas Grotesk

  • RNC

    • Unspecified

Graphics/Marks/Icons:

  • DNC:

    • USA

    • Star with an arrow

  • RNC:

    • Elephant

    • Five Stars

    • City of Charlotte’s Crown

Locations:

If you are looking to create or establish your visual identity system, contact us to discuss your brand needs.

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